Privacy Statement
Hong Kong Hypermarket
is committed to protecting your privacy and developing technology
that gives you the most powerful and safe online experience. This
Statement of Privacy applies to the Hong Kong
Hypermarket Web site and governs data collection and usage.
By using the Hong Kong Hypermarket
website, you consent to the data practices described in this
statement.
Collection of your Personal Information
Hong Kong Hypermarket collects
personally identifiable information, such as your e-mail
address, name, home or work address or telephone number.
Hong Kong Hypermarket also collects
anonymous demographic information, which is not unique to you,
such as your ZIP code, age, gender, preferences, interests and
favorites.
There is also information about your computer hardware and
software that is automatically collected by
Hong Kong Hypermarket. This information can include: your
IP address, browser type, domain names, access times and
referring Web site addresses. This information is used by
Hong Kong Hypermarket for the
operation of the service, to maintain quality of the service,
and to provide general statistics regarding use of the
Hong Kong Hypermarket Web site.
Please keep in mind that if you directly disclose personally
identifiable information or personally sensitive data through
Hong Kong Hypermarket public message
boards, this information may be collected and used by others.
Note: Hong Kong Hypermarket does not
read any of your private online communications.
Hong Kong Hypermarket encourages you
to review the privacy statements of Web sites you choose to link
to from Hong Kong Hypermarket so
that you can understand how those Web sites collect, use and
share your information. Hong Kong
Hypermarket is not responsible for the privacy statements
or other content on Web sites outside of the
Hong Kong Hypermarket and
Hong Kong Hypermarket family of Web
sites.
Use of your Personal Information
Hong Kong Hypermarket collects and uses your personal
information to operate the Hong Kong Hypermarket Web site and
deliver the services you have requested. Hong Kong Hypermarket
also uses your personally identifiable information to inform you
of other products or services available from Hong Kong
Hypermarket and its affiliates. Hong Kong Hypermarket may also
contact you via surveys to conduct research about your opinion
of current services or of potential new services that may be
offered.
Hong Kong Hypermarket does not sell, rent or lease its customer
lists to third parties. Hong Kong Hypermarket may, from time to
time, contact you on behalf of external business partners about
a particular offering that may be of interest to you. In those
cases, your unique personally identifiable information (e-mail,
name, address, telephone number) is not transferred to the third
party. In addition, Hong Kong Hypermarket may share data with
trusted partners to help us perform statistical analysis, send
you email or postal mail, provide customer support, or arrange
for deliveries. All such third parties are prohibited from using
your personal information except to provide these services to
Hong Kong Hypermarket, and they are required to maintain the
confidentiality of your information.
Hong Kong Hypermarket does not use or disclose sensitive
personal information, such as race, religion, or political
affiliations, without your explicit consent.
Hong Kong Hypermarket keeps track of the Web sites and pages our
customers visit within Hong Kong Hypermarket, in order to
determine what Hong Kong Hypermarket services are the most
popular. This data is used to deliver customized content and
advertising within Hong Kong Hypermarket to customers whose
behavior indicates that they are interested in a particular
subject area.
Hong Kong Hypermarket Web sites will disclose your personal
information, without notice, only if required to do so by law or
in the good faith belief that such action is necessary to: (a)
conform to the edicts of the law or comply with legal process
served on Hong Kong Hypermarket or the site; (b) protect and
defend the rights or property of Hong Kong Hypermarket; and, (c)
act under exigent circumstances to protect the personal safety
of users of Hong Kong Hypermarket, or the public.
Use of Cookies
The Hong Kong Hypermarket Web site use "cookies" to help you
personalize your online experience. A cookie is a text file that
is placed on your hard disk by a Web page server. Cookies cannot
be used to run programs or deliver viruses to your computer.
Cookies are uniquely assigned to you, and can only be read by a
web server in the domain that issued the cookie to you.
One of the primary purposes of cookies is to provide a
convenience feature to save you time. The purpose of a cookie is
to tell the Web server that you have returned to a specific
page. For example, if you personalize Hong Kong Hypermarket
pages, or register with Hong Kong Hypermarket site or services,
a cookie helps Hong Kong Hypermarket to recall your specific
information on subsequent visits. This simplifies the process of
recording your personal information, such as billing addresses,
shipping addresses, and so on. When you return to the same Hong
Kong Hypermarket Web site, the information you previously
provided can be retrieved, so you can easily use the Hong Kong
Hypermarket features that you customized.
You have the ability to accept or decline cookies. Most Web
browsers automatically accept cookies, but you can usually
modify your browser setting to decline cookies if you prefer. If
you choose to decline cookies, you may not be able to fully
experience the interactive features of the Hong Kong Hypermarket
services or Web sites you visit.
Security of your Personal Information
Hong Kong Hypermarket secures your personal information from
unauthorized access, use or disclosure. Hong Kong Hypermarket
secures the personally identifiable information you provide on
computer servers in a controlled, secure environment, protected
from unauthorized access, use or disclosure. When personal
information (such as a credit card number) is transmitted to
other Web sites, it is protected through the use of encryption,
such as the Secure Socket Layer (SSL) protocol.
Changes to this Statement
Hong Kong Hypermarket will occasionally update this Statement of
Privacy to reflect company and customer feedback. Hong Kong
Hypermarket encourages you to periodically review this Statement
to be informed of how Hong Kong Hypermarket is protecting your
information.